MBA Modules Learning Outcomes

Core Modules

Unit Aims  

The aim of this unit is to develop the knowledge, understanding, and skills necessary to create an organizational strategic plan

Learning Outcomes  

  1. Understand the foundations for developing organizational strategy
  2. Understand the external environment affecting organizations
  3. Be able to review an organization’s strategy and business plans
  4. Be able to create strategic options for an organization. How to develop a marketing plan for a specific product or service

Unit Aims  

The learners will develop knowledge, understanding, and skills that will enable them to analyze internal and publicly available financial information. This will help to inform strategic decisions making  

Learning Outcomes  

  1. Understand the importance of financial data in formulating and delivering business strategy
  2. Be able to analyze financial data for an organization to inform strategic decision-making purposes
  3. Be able to evaluate proposals for strategic decisions on capital expenditure in an organization

Unit Aims  

This unit aims to help learners develop their own personal leadership and management skills in the context of the creation and achievement of organizational vision and strategic direction.

Learning Outcomes  

 

  1. Understand how knowledge and skills in leadership and strategic management support the creation and achievement of organizational vision and strategy
  2. Understand how to develop and communicate organizational vision
  3. Be able to manage the development of own personal knowledge and skills in leadership and strategic management to support the achievement of personal and organizational vision and strategy
  4. Be able to reflect on the benefits of personal development in the achievement of personal growth and organizational vision and strategy

Unit Aims  

The aim of this unit is to help learners develop an understanding of how organizational behavior, structure, culture, motivation, creativity and leadership impact on an organization’s effectiveness and efficiency.

Learning Outcomes  

  1. Understand leadership behavior theory and practice
  2. Understand how organizational structures and culture impact on the effectiveness of the organization
  3. Understand how organizations can improve employee effectiveness to respond to business opportunities
  4. Understand how organizations can motivate employees to improve their efficiency and effectiveness.

Unit aims

The aim of this unit is to help learners acquire knowledge and understanding of human resource management strategy and its impact on the efficiency of an organization

 

Learning Outcomes:

  1. Understand the factors affecting human resource management strategies in organizations
  2. Understand how strategic human resource management contributes to the achievement of the strategic plans of organizations
  3. Understand how to prepare human resource management strategies for organizations
  4. Be able to develop a human resource management strategy for an organization

Unit aims

This unit enables learners to develop knowledge and understanding of marketing at a strategic level and how this is applied in practice including developing a marketing strategy.

 

Learning Outcomes:

  1. Understand the principles of strategic marketing
  2. Understand how to carry out a strategic marketing analysis  
  3. Understand the role of customer behavior in marketing strategies
  4. Understand how to develop an implementable marketing plan
  5. Understand how to create a marketing strategy to meet business objectives

Unit aims

The unit will enable learners to explore the changing international business environment and develop knowledge and understanding of how organizations respond 

Learning Outcomes:

  1. Be able to analyze the international business environment
  2. Understand the impact of globalization and international trade
  3. Understand the international markets in which businesses operate  

Unit aims

The aim of this unit is to develop the knowledge, understanding and skills required to carry out research to meet the needs of strategic business management.

Learning Outcomes:

  1. Be able to formulate a research proposal relating to strategic business development
  2. Be able to use different research methodologies to gather sufficient and valid data
  3. Be able to present research findings in an appropriate format for a target audience
  4. Be able to present research findings in an appropriate format for a target audience

Strategic Management Major

Unit aim

This unit will enable learners to develop knowledge and understanding of the importance of corporate communications and the link with corporate objectives. Learners will have the opportunity to develop skills in auditing corporate communications and planning a corporate communication strategy.

Learning Outcomes:

  1. Understand the importance of corporate communications.
  2. Be able to plan corporate communications audit. 
  3. Understand the purpose and impact of a corporate communicationsstrategy.

Unit aims

Students will understand that entrepreneurship is a key area of businesses. It applies to small sole traders and large corporations. The link with innovation is symbiotic and the focus of this unit on both areas highlights how enterprises grow and the benefits and risks to innovation

Learning Outcomes:

  1. Critically evaluate Enterprise, Entrepreneurship, and the characteristics of the entrepreneur.
  2. Critically evaluate the requirements for the early development of an enterprise.
  3. Analyse the role of idea generation within an enterprise
  4. Critically assess success factors for entrepreneurship
  5. Examine the key theories of innovation, disruptive entrepreneurship, and patterns of adoption of innovation and disruptors
  6. Justify the need for and content of a business plan and pitch

Project Management Major

Unit aims

To understand the process of identifying appropriate and feasible projects, and to be able to initiate and start a project. To be able to manage, monitor, and control a project, including assessing, managing, and controlling project risks and issues, project, and team management, and change management. To be able to evaluate the success or failure of a project. 

Learning Outcomes:

  1. Understand how to identify and meet stakeholder needs when managing quality and service delivery
  2. Understand how to manage quality and service delivery
  3. Understand how to embed quality improvement and service delivery

Unit aims

To raise business risk awareness and develop knowledge and understanding in the assessment,

monitoring, and control of business risks. To enable the learner to develop an appreciation of the

implications of business risks

Learning Outcomes:

  1. Understand the risk management function in business
  2. Understand how business risk is assessed and managed
  3. Understand the effects of business risks and how they can be managed
  4. Understand approaches to crisis management and business continuity planning

Accounting and Finance Major

Unit aims

To equip students with theoretical and knowledge in carrying out accounting and finance research.

Learning Outcomes:

  1. Explain the rationale, discuss the usage and carry out basic computational exercise for each of the topics covered.
  2. Explain the underlying assumptions and limitations in the use of theories and approaches in the research of accounting and finance issues.
  3. Adopt and use relevant theory, approach, methodology and analytical technique carry out an accounting or finance research, analyze the data and evaluate and synthesis the results obtained to explain the phenomenon being studied or the issue being discussed.

Unit aims

The aims of this unit are to ensure that students have a sound understanding of audit and assurance in practice. The unit begins with a review of the legal and regulatory environment and the need to comply with appropriate practice management techniques.

Students will have the opportunity to consider the audit of financial statements, including planning, evidence, and review

Learning Outcomes:

  1. Understand the regulatory environment and professional and ethical considerations
  2. Understand issues and developments in audit and assurance
  3. Be able to plan and conduct an audit

Marketing Management Major

Unit aims

This unit aims to develop learners’ understanding of a theoretical and practical understanding of processes and factors that influence the consumer behavior of individuals and organizations. By learning about how consumers make decisions, what motivates them, and how contexts and practices influence consumption, you will be able to strategically apply these insights to the creation of customer value and learn how to critique and challenge current marketing practices and consumer communications. The learners will be able to evaluate how consumer research has been undertaken and develop their intellectual and analytical capabilities vis-à-vis interpreting cultural and societal trends, parallel to psychological consumer processes, to inform marketing decision-making. 

Learning Outcomes:

  1. Understand the fundamental psychological, sociological, structural, and cultural factors that influence buying behavior.
  2. Understand the relevance of particular theories, factors, models, and concepts related to consumer behavior.
  3. Understanding the marketing research process and customer insight in different contexts including digital contexts.
  4. Understand the process of managing customer experience, customer relationship management, and market communication

Unit aims

This unit aims to develop learners’ a practical introduction to digital and social media technologies (such as Twitter, Facebook, connected devices – the internet of things and affiliate networks) and their application within marketing. The module examines the key characteristics of digital and social media and identifies the theoretical underpinnings such as issues of trust and customer engagement together with trends and usage patterns to provide a framework through which to understand and evaluate them. In addition, the module examines the legal and ethical considerations that marketing in a digital world raises. This module teaches you a range of state-of-the-art tools and theories of how to use social media effectively to achieve your branding and communication goals. students will learn the scientific and strategic approach to marketing with hands-on implementation of online marketing and social media strategies.

 

Learning Outcomes:

  1. Understand the role of information technology and social media in digital marketing.
  2. Understand the changing dynamics of an organization’s environment and its impacts
  3. Recommend resource-led innovative approaches using digital marketing tools to contemporary digital marketing challenges
  4. Understand how to develop digital strategies and an integrated social media campaign for a strategic relationship with the customers.

Logistics and Supply Chain Major

Unit aims

The unit focuses on the strategic, value-adding role of logistics in supply networks. It aims to impart learners with a thorough understanding of key theoretical and operational aspects of managing logistics, specifically transportation, storage/warehousing, and packaging. The related considerations for business competitiveness and operational efficiency are emphasized as is the interdependency between operational, technological, and regulatory aspects.

Learning Outcomes:

  1. Understand key concepts and issues in logistics
  2. Understand the different modes of transport and their underlying operational and economic characteristics
  3. Understand the regulatory aspects and procedures and practices with international processes
  4. Understand strategic and operational aspects of warehouse management.

Unit aims

The aim of this unit is to develop learners’ understanding of supply chain and operations management, including its scope, impact and importance as well as the strategic decisions that need to be made in today’s world of global supply and global markets, taking into account the major competitive drivers. The unit discusses supply chain and operations management practices and approaches in a range of contexts.

Learning Outcomes:

  1. Understand key operations and supply chain management concepts, theories, and strategies.
  2. Understand performance measurement approaches and techniques.

Human Resources Management Major

Unit aims

Critically evaluate the environment of modern organizations and the changing nature of contemporary HRM. Critically evaluate the impact of changes to the structure and nature of the industry, employment law, and working patterns on HRM. Explain the process of strategic management and evaluate the role of HR professionals in contributing to it.

Learning Outcomes:

  1. Critically evaluate the key internal and external environmental forces impacting organizations
  2. Analyze the changing nature of HRM in response to environmental forces
  3. Evaluate the impact of globalization and international forces on organizational HR strategies and practices
  4. Evaluate the impact of demographical, social & technological trends on HR strategies and practices
  5. Evaluate the impact of demographical, social & technological trends on HR strategies and practices
  6. Explain strategic contexts and terminology
  7. Carry out a stakeholder analysis and environmental audit for a selected organization
  8. Evaluate the role of HR professionals in strategic planning

Unit aims

To enable learners to understand the main elements that influence the performance of employees at all levels within an organization and the ways in which such elements can be managed in a constructive manner. Further to provide learners with understanding to devise and implement appropriate HR practices and strategies that relate to Performance Management.

 Learning Outcomes:

  1.   Explain and evaluate the linkages between employee performance, HR practices, and organizational performance
  2.   Critically evaluate the barriers and blockages preventing expected standards of performance from being met
  3.   Critically evaluate the key HR and employment practices influencing employee performance
  4. Understand the key requirements of HR systems central to performance management and their integration

Quality Management Major

Unit aims

The Student might select the range of quality management systems appropriate to the organization. Still, the main requirement is to investigate and compare at least 3 systems. These should be researched and referenced drawing out strengths and weaknesses taking account of the particular circumstances in which they operate

Learning Outcomes:

  1. Understand and evaluate quality management systems and standards in own organization
  2. Be able to evaluate systems in your own organization.
  3. Be able to establish responsibilities for meeting organizational quality standards with key stakeholders
  4. Be able to implement a quality management system in your own organization.
  5.  Be able to monitor and evaluate quality performance for continuous improvement within your own organization.

Unit aims

Analysis is the key to this criterion. There must be evidence of breaking down the legal and statutory requirements in the area of responsibility into specific issues that have associated risk. Examples of the type of risk that should be covered are a professional risk to themselves eg from claims against them for negligence or failure to meet legal requirements; risks to clients, eg bureaucratic procedures making access difficult for those with poor education; organizational risks such as cost-benefit of services and budget constraints.

Learning Outcomes:

  1. Understand the legal and regulatory requirements that impact upon own area of responsibility.
  2. Understand the ethical and social requirements that impact upon own area of responsibility
  3. Be able to develop policies to meet legal, regulatory, ethical, and social requirements for own area of responsibility.
  4. Be able to communicate policies to stakeholders.

Risk Management Major

Unit Aims  

The critical examination of strategy in relation to the setting and continuous improvement of performance standards; the establishment and maintenance of an effective system of risk management; all aspects of risk management are considered including, but not limited to, health and safety, environmental and security; planning and alignment of risk objectives with other corporate strategies.

Learning Outcomes  

  1. Understand the concept of strategy risk and various types of strategic risk.
  2. Be able to review an organization’s strategy and risk plans.
  3. Understand the role of Corporate Social Responsibility and ethics in risk management systems
  4. Understand the development, implementation, and role of Business Continuity Planning with regard to corporate strategy.

Unit Aims  

This unit aims to provide learners with an understanding of the core concepts and tools used to build modern risk analysis models. It introduces learners to the foundations of risk analysis. These core concepts are then combined to explore a number of modern risk analysis modeling techniques. This unit will provide learners with the skills needed to apply these techniques in real-life situations.

Learning Outcomes  

  1. Understand the concept of operational risk and the Basel II model.
  2. Understand how to apply risk models to an organizational context.
  3. Be able to apply financial models to an organizational context.

Unit aims

The aim of this unit is to help learners develop knowledge and understanding of the importance of managing risks in business organizations and enable them to develop an effective risk management plan and review risk financing options.  

Learning Outcomes:

  1. Understand the effects of risks on business organizations
  2. Understand risk management functions in organizations.  
  3. Be able to prepare an effective risk management plan followed by an environmental screening
  4. Understand risk control techniques.

Modules

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